Watch us on The One Show – airing on 25 March 2025, the BBC crew joined us for a Hoppiness session at Beaufort Grange Care home, interviewing Guy about the project and chatting to participants.
Watch the feature on BBC iPlayer here (from 02:20).
The feature was fronted by Ted Lasso actor and Celebrity Bear Hunt competitor Kola Bokinni, whose personal experience with dementia has made him a passionate advocate for greater support and understanding for those affected by the disease. It was fantastic chatting with Kola about the project’s aims—especially the importance of meaningful, engaging activities for those living with dementia and how Alive’s work supports everyone affected by dementia, not just those with the diagnosis.
Another key goal of The Hoppiness Project was to challenge perceptions around dementia and care homes so we are incredibly proud that this feature is part of the BBC’s special new season across TV, iPlayer and Radio called Memories and Dementia: Starting the Conversation.
A huge thank you to all our amazing partners who made this happen:
– Karen & Martin from the University of Bristol’s Brigstow Institute
– Rich from Left Handed Giant Brewing Co.
– Lucy from Beaufort Grange Care Home
– The team at Bristol Hops Collective
Find out more about The Hoppiness Project here.
