Alive is a charity dedicated to improving the quality of life of older people and their carers.
Our Vision
A world where older people live lives full of joy, meaning and connection.
Our Mission
To prioritise health and wellbeing into later life by:
Engaging older people creatively through meaningful activity
Training and supporting care staff to enrich the lives of older people
Reducing the isolation of older people by connecting them to their communities
Speaking up for the rights of older people to those with the power to improve their lives
What We Do
Alive is one of the UK’s leading practitioners of meaningful activity for older people. Working within care homes and the wider community, our charity runs a variety of services and innovative projects to bring activities, support, dementia-friendly gardening opportunities and intergenerational connections to older people, those living with dementia, and the people that support them.
Why We Exist
An ageing population is meeting dramatic changes within the social care sector, and the results are catastrophic. It’s become all too familiar to see older people lined up in the living room of a care home, depressed, silent and staring at the television. Older people at home often are socially isolated and not getting the care and interaction they need and deserve.
Care settings are closing rapidly, for minimum wage care staff work a job that requires a vast skillset, and vulnerable older people are paying the price. Care at Home agencies have rushed appointments as timetables need to be addressed.
Care homes and agencies must demonstrate their ability to provide meaningful activity and Alive exists to address this need, through our activity sessions and care staff training and support in the community.
Our Values
User-led
We strive to ensure our work meets the needs and aspirations of the older people we serve. We consult regularly with older people and develop and deliver projects and activity in line with their wishes and views.
Dedicated
We deliver, we train, we connect, we influence. We are a group of people who never give up and are fully committed to improving the quality of life of older people.
Adventurous
We are a charity who likes to try and test new approaches, new partnerships, new ways of working and aren’t afraid of making mistakes and taking risks.
Community focused
We fully understand the value of belonging and work hard to connect older people to their communities – wherever that may be. We value our own community and strive to create an inclusive and supportive environment amongst our staff, volunteers, and colleagues.
Adaptable
We constantly review, evaluate and adapt our work to ensure it is meeting the needs of those we serve. We are quick to change and find new ways of working when needed.
Compassionate
We love what we do, and who we work with. We are passionate about improving the quality of life of older people in whatever way we can.
Collaborative
We believe in working with others. We make more of an impact when we work together.